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HYDERABAD: Pharma major Dr Reddy’s Laboratories on Wednesday informed the bourses that it has acquired Amyris Inc’s women’s health and dietary supplement branded portfolio – MenoLabs – as part of Amyris’ Chapter 11 bankruptcy sales proceedings. The company did not disclose the cost of the acquisition.
The Hyderabad-based company said it has acquired the entire MenoLabs supplements portfolio that includes seven branded products that are designed to provide health support and address symptoms of perimenopause and menopause.
The seven brands include MenoFit and MenoGlow probiotics, Happy Fiber and Well Rested dietary supplements, Athena’s Shield menopause support supplement, Goodness Glow and Keep Glowing Gorgeous supplements for ageing support.
The acquisition also includes the MenoLife health tracker app which supports the product line and provides community, education, and information regarding menopause.
The MenoLabs portfolio is sold in the United States, mainly through the brand’s own website as well as e-commerce players such as Amazon and Walmart.
“The MenoLabs acquisition will serve as a catalyst to accelerate growth in this space and build upon our aspiration to lead in the fast-growing women’s nutritional and wellness markets,” said Marc Kikuchi, Chief Executive Officer for Dr Reddy’s Labs in North America.
“The acquisition complements Dr Reddy’s US self-care and wellness business portfolio of brands and addresses unmet needs of consumers for science-based, research-driven products that provide relief from the symptoms of menopause. For these and many other reasons, I believe we are well-positioned to successfully integrate and grow the business,” he added.
The Hyderabad-based company said it has acquired the entire MenoLabs supplements portfolio that includes seven branded products that are designed to provide health support and address symptoms of perimenopause and menopause.
The seven brands include MenoFit and MenoGlow probiotics, Happy Fiber and Well Rested dietary supplements, Athena’s Shield menopause support supplement, Goodness Glow and Keep Glowing Gorgeous supplements for ageing support.
The acquisition also includes the MenoLife health tracker app which supports the product line and provides community, education, and information regarding menopause.
The MenoLabs portfolio is sold in the United States, mainly through the brand’s own website as well as e-commerce players such as Amazon and Walmart.
“The MenoLabs acquisition will serve as a catalyst to accelerate growth in this space and build upon our aspiration to lead in the fast-growing women’s nutritional and wellness markets,” said Marc Kikuchi, Chief Executive Officer for Dr Reddy’s Labs in North America.
“The acquisition complements Dr Reddy’s US self-care and wellness business portfolio of brands and addresses unmet needs of consumers for science-based, research-driven products that provide relief from the symptoms of menopause. For these and many other reasons, I believe we are well-positioned to successfully integrate and grow the business,” he added.
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