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BENGALURU: Infosys has roped in tennis star Rafael Nadal as its brand ambassador as it serves up AI-powered experiences. Infosys has signed a three-year partnership with Nadal.
This marks Nadal’s first-ever collaboration with a digital services company where Infosys and Nadal’s coaching team are developing an AI-powered match analysis tool. This personalized tool will debut at Roland-Garros 2023 and will be available real time to Nadal’s coaching team to track insights from his games by studying live matches and historical data simultaneously.
As the digital partner for the ATP, Roland-Garros, Australian Open, and The International Tennis Hall of Fame, Infosys has helped reimagine the tennis ecosystem for a billion fans globally leveraging AI, cloud, data analytics and digital experiences. Infosys has launched video and stats analysis platforms for players and coaches to revolutionize training, bolstered match analysis with AI-assisted journalism platforms for broadcasters to post engaging content, and introduced new ways for fans to engage with the game.
Infosys has reimagined experiences including mixed reality, social VR and 3D art museums to expand the history and heritage of tennis to fans globally.
In addition, Infosys’ partnership with Tennis has also extended to serve the communities around the world, a good example being STEM education, made engaging through the lens of tennis, to enable young children to develop a deeper appreciation for STEM studies through Tennis Australia.
Nadal said, “I’m delighted to join hands with Infosys, as they work to not only adapt the experience of tennis to the times, but also empower people in our communities to be part of a brighter future. I am thrilled with how Infosys has brought its digital expertise across industries to the global tennis ecosystem. It has transformed the tennis experience for a billion global fans and has truly empowered all players on the tour with analytics they could have only dreamt of a few years ago. Also, the impact that Infosys is making beyond the court – creating the next opportunity for people, businesses, and communities – deeply inspires me. I believe it’s our shared purpose towards societal good that makes our handshake truly meaningful.”
Infosys CEO and MD, Salil Parekh, said, “It is an honor to welcome Rafa – one of the world’s most respected tennis champions and humanitarian — to the Infosys family. His tireless efforts to adapt to stay ahead of the game reflects our own aspirations to continuously evolve and be relevant to our clients who are looking to thrive in a changing world. This collaboration, for brand Infosys, is inspired by our passion to both help the game of tennis and the businesses of our clients to adapt and navigate their next.”
Recently, Infosys and the International Tennis Hall of Fame (ITHF) launched a dynamic metaverse museum. In a Hall of Fame first, this interactive, immersive offering brings the museum’s collection and the stories of its Hall of Famers into the Metaverse.
This marks Nadal’s first-ever collaboration with a digital services company where Infosys and Nadal’s coaching team are developing an AI-powered match analysis tool. This personalized tool will debut at Roland-Garros 2023 and will be available real time to Nadal’s coaching team to track insights from his games by studying live matches and historical data simultaneously.
As the digital partner for the ATP, Roland-Garros, Australian Open, and The International Tennis Hall of Fame, Infosys has helped reimagine the tennis ecosystem for a billion fans globally leveraging AI, cloud, data analytics and digital experiences. Infosys has launched video and stats analysis platforms for players and coaches to revolutionize training, bolstered match analysis with AI-assisted journalism platforms for broadcasters to post engaging content, and introduced new ways for fans to engage with the game.
Infosys has reimagined experiences including mixed reality, social VR and 3D art museums to expand the history and heritage of tennis to fans globally.
In addition, Infosys’ partnership with Tennis has also extended to serve the communities around the world, a good example being STEM education, made engaging through the lens of tennis, to enable young children to develop a deeper appreciation for STEM studies through Tennis Australia.
Nadal said, “I’m delighted to join hands with Infosys, as they work to not only adapt the experience of tennis to the times, but also empower people in our communities to be part of a brighter future. I am thrilled with how Infosys has brought its digital expertise across industries to the global tennis ecosystem. It has transformed the tennis experience for a billion global fans and has truly empowered all players on the tour with analytics they could have only dreamt of a few years ago. Also, the impact that Infosys is making beyond the court – creating the next opportunity for people, businesses, and communities – deeply inspires me. I believe it’s our shared purpose towards societal good that makes our handshake truly meaningful.”
Infosys CEO and MD, Salil Parekh, said, “It is an honor to welcome Rafa – one of the world’s most respected tennis champions and humanitarian — to the Infosys family. His tireless efforts to adapt to stay ahead of the game reflects our own aspirations to continuously evolve and be relevant to our clients who are looking to thrive in a changing world. This collaboration, for brand Infosys, is inspired by our passion to both help the game of tennis and the businesses of our clients to adapt and navigate their next.”
Recently, Infosys and the International Tennis Hall of Fame (ITHF) launched a dynamic metaverse museum. In a Hall of Fame first, this interactive, immersive offering brings the museum’s collection and the stories of its Hall of Famers into the Metaverse.
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